Digital Asset Management

Tauranga City Council

Archiving imagery for ease of future usage 

Tauranga City Council has a rich visual history that has been captured in both a professional and amateur fashion.

Due to the pace and diverse priorities that the council has, properly archiving images and making them accessible to council staff has at times proven difficult.

I was tasked with scoping, procuring and setting up a platform that would make the images easily accessible to internal teams.

We landed on a SharePoint solution which fitted within the current Tauranga City Council digital framework (tech stack.)

Responsibilities:

• Understanding the current image set to bring it into a Digital Asset Management Platform.

• Scoping multiple Digital Library platforms to understand what would work best for council and fit the IT and budget requirements.

• Devising workflow within the communications team for new images. From Photoshoots, Talent Release Forms to uploading to the Sharepoint site.

• Devise quick start guides and workshops for the team to understand the process to access, sign off and publish images in a timely manner.

Results:

• Deriving value from historic images and videos for future campaigns.

• Asset registry of every image, so we know where and when it was used.

• Staff can quickly access images and get clearance for usage.